Local marketing campaigns
Blockparty Launch is a marketing tool for businesses that launch community by community. Tell it once how your brand sounds, who you're trying to reach and where you post. It drafts the posts and ads for each campaign, you read them and approve the ones you want, and it publishes the posts you approved and shows you which ones worked.
How it works
Tell it how your brand sounds, what you want to say, and the words and claims you never want used. Add who you're trying to reach, your offers and the channels you post on. Everything it writes later has to fit this. Your brand profile is saved in versions, so you can see what changed.
Give the campaign a goal, start and end dates, and a budget. It breaks that into themes, and each theme gets several versions of a post or ad to try against each other.
It writes the copy and makes the images and video for each version, for each channel. Every finished piece records which AI service and model made it and what it cost, so you can see where the money went.
You approve a piece before it becomes a post, and you approve the post again before it goes out. Both approvals are saved with who gave them and when. You can't switch this step off.
Approved posts go out on schedule to the social accounts you've connected, with tracking links so you can tell where visitors came from. If you'd rather post something yourself, it hands you the finished post to copy instead. Placing paid ads for you isn't available yet.
You can see each version's click rate and conversion rate, and what it cost and brought in. The versions are ranked and the best one is marked. You read that and decide what the next round should try.
Describe the kind of person your community already trusts. It comes back with candidates and links to the evidence, and you choose who to shortlist. No outreach message is sent until you've approved it.
Examples
We'd rather show you nothing than something we made up. Once real campaigns have run and we're allowed to share the results, they'll go here, with the real numbers.
Nothing to show yet
How to get access
Want to try it first? There's a sample workspace you can open right now. It has the real screens, filled with fictional demo data. You don't need an account, and nothing you do there is saved.
Try it nowThere's no checkout on this page and nothing here charges you. What access costs and how it's set up get settled in that conversation, so you never end up signed up for something you didn't agree to.
Why you can trust it with your brand
Plenty of tools promise a person stays in charge. Ours is built so it can't skip that person.
If a post hasn't been approved, it doesn't go out. The software refuses to send it and reports an error. There's no setting anywhere that skips that check. Worried about an AI posting something in your name? It has no way to publish on its own.
Live posting is off for every project until it's turned on for that project. A project that hasn't been turned on can't reach a real social account at all. Its posts come out as finished posts you can look over and put up yourself. And a post you've marked to publish by hand is handled by a part of the software that makes no network calls, whatever the other settings say.
Every finished piece of AI work records which service made it, which model, and what it really cost. A practice run that used no paid AI is recorded as costing nothing, so it can't show up in your records looking like paid work.
There's a limit on what one job can spend, a daily limit for each project and a daily limit for the whole application. They're hard limits. Approving a spend request doesn't raise them, and if the system can't work out what something will cost, it refuses instead of guessing.
Live posting is turned on for one named project at a time, and we do it with you. There's no master switch to flip once and forget. Nothing goes live by default.
Ads reach people who are already scrolling. A neighbor people trust reaches the ones who aren't. One campaign can do both, and the outreach goes through the same approvals as the ads.
Common questions
A marketing tool for businesses that launch community by community. You set up your brand once. It drafts the posts and ads for each campaign with AI, you approve the ones you want, and it publishes the posts you approved and shows you which ones worked.
No. Every post needs a person's approval before it goes out, and that step can't be turned off.
Yes. The sample workspace opens without an account. It runs on fictional demo data and saves nothing.
Open the sample workspaceWe haven't published a price yet. Access is set up in a conversation, and nothing on this page charges you.
No. Blockparty Launch (sometimes written Block Party Launch) is its own product at blockpartylaunch.com. It isn't connected to other apps, games or events with "Block Party" in the name.